Building flywheels, not funnels.
New age marketing and brand strategy that creates compounding growth and turns new customers into advocates.
From agile startups to established corporations, I've honed my skills in marketing and brand strategy across beauty, fashion, luxury and consumer products. My adaptable approach allows me to navigate and thrive in different business set ups, delivering tailored strategies that resonate with each unique audience.
Previously:
→ Founding global marketing lead, Fruity Booty
→ Global marketing lead, The INKEY List
→ Brand Manager, Procter & Gamble
Brands I have worked with
My services:
→ Brand strategy & positioning
→ Omni-channel marketing strategy & execution
→ Growth & performance marketing
→ Interim and advisory roles
→ Creative & content development
→ DTC, wholesale and retail marketing
→ Partnerships, community and IRL marketing